most valuable brands

Most valuable brands is a study made by Millward Brown and WPP where they are publishing the ranking and report on brands in varius countries every year. The study is expanding every year starting of from just global brands study where it is now containing single countries like Brazil, China, Indonesia, India and latest country is Myanmar.

My work was to capture the essence of the local people in situations where they are interacting with the different brands in their daily life and local societies.

Read more at: (all photos by Østergren)